News and Events
Open by Appointment Only
- Bridal appointments are limited to the bride and 4 guests
- Alterations appointments are limited to the bride and 1 guest
- Masks are optional for all individuals. To keep everyone healthy, we ask that anyone with symptoms of illness to wear a mask. If you have received a positive test, or exposure to someone with COVID-19 we kindly ask that you reschedule your appointment.
Pop-Up Prom Shop: Walk In Weekends 1/13-3/31
Looking for the perfect prom gown? Shop our newest collection! No appointment necessary. Walk-ins welcome Saturdays and Sundays from 11a-6p starting January 13th through March 31st. Prom styles starting at $150! Weekday hours available by appointment. Call to book.
Bridal Gowns
We are proud to introduce the finest collection of bridal gowns in the Lancaster area. We select only the most visually stunning wedding dresses at each price point by designers known for their distinctive style and obsession with quality. All of our pristine samples are on the floor, waiting to catch your eye. You may order a gown made just for you or buy an in-store sample and save!
High-quality fashion-forward wedding dresses made to size with limited customization options and simple accoutrements
Samantha Jayd
Contemporary designer wedding gowns made to size with fine synthetic fabrics and intricate beading and laces
Adore
Samantha Jayd
Accessories
The perfect finishing touches! Discover our wide collection of veils, headpieces, jewelry, straps, sleeves and belts. Hand selected to fit your style and budget. We carry accessories from brands like Thanks and Goodluck, Malis-Henderson, Marionat and more. Book your accessories appointment today to try on your gown and let your personal bridal stylist help you create the perfect wedding day look!
Social Occasions
COMING SOON: MAY 2024!
Make your next event unforgettable! Discover our gorgeous collection of formal gowns for any occasion. Our carefully curated collection of in stock gowns are available in a range of prices to fit your style and budget. We carry styles from brands like Primavera, La Divine, Marsoni, Andrea + Leo Couture and more. In stock sizes from 00-28.
Find the perfect prom gown from designers like Primavera, La Divine, Andrea + Leo Couture and more. Prom styles starting at just $150! Visit our Pop-Up Prom Shop weekends now until 3/30!
Sophisticated and stylish designs from Marsoni by Colors, Rina di Montella, Andrea + Leo Couture and more! Our formal gowns are sure to make you feel your best at your next event.
Little White Dresses for all of your bridal events. Fun and flirty styles for your bachelorette to classically elegant looks for the bridal shower and rehearsal dinner.
Gown Storage
Pay in full when your dress arrives, and we'll store it for free until your event date.
Pressing
To ensure your wedding gown is ready for its debut, we press it for free.
Preservation
We can arrange to have your wedding dress professionally preserved and returned right to your doorstep.
Virtual Guests
Share your In White appointment live with friends and family unable to attend, and, of course, our designers encourage you to take all the pictures you want!
Bridal Gown Basics
Are you ready for your first bridal appointment? In White Owner Shari Kendall provides video tips guaranteed to make it a smooth one.